How Narendra Modi buys media through PR

Posted: November 10, 2013 in Uncategorized

sans serif

In the latest issue of Open magazine, its deputy political editor Jatin Gandhi lays his hand on a “Request for Proposal” (RFP) document of the Gujarat government that shows how “almost every day, the Indian media—and sometimes the foreign media too—is tricked or influenced by Narendra Modi‘s public relations machinery”.

Exempli gratia: “Modi’s Rambo act, saves 15,000” (The Times of India, 23 June 2013) .

The RFP besides setting targets for the PR firm that bags the contract (see image, above) also lists what is expected of a PR firm if it bags the contract to manage the Gujarat chief minister’s image.

# The hired PR firm should ‘arrange for national and international media to visit Gujarat and attend various events organized by the different departments of the Government of Gujarat’.

# ‘The number of media personnel for any event shall be decided…

View original post 370 more words

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s